Packaging plays a crucial role when it comes to food or consumable items. Be it matcha or tea, you have to be extra careful for the success of your business.
New matcha business owners and entrepreneurs have no idea how to pick the right matcha packaging. Therefore, we are here with a comprehensive guide that will give an idea of different matcha packaging options, their pros & cons, eco-friendliness, and everything else you need to know.
Why Proper Matcha Packaging is Needed?
People consume matcha because of its health benefits and taste. Its freshness and flavor matter a lot.
The problem is that these benefits and qualities of matcha are affected when you don’t have the right packaging. You have to protect it from light, air, and moisture.
The right matcha packaging ensures a long-shelf life. And when it reaches the customer, it delivers incredible taste and health benefits.
If you focus on the right packaging, your effort will not be in vain. Customers will love the product and will order again.
Types of Matcha Packaging
Let’s look at some match packaging options businesses go with and uncover their pros and cons.
Tin Containers
Businesses can sell matcha in tin containers. However, they have to make sure the containers are airtight to ensure freshness and taste. These containers look phenomenal and are long-lasting and reusable. However, they are expensive compared to other packaging options.
You might have heard about the reaction of metals with matcha, which could affect the taste. It is true, but tin containers usually have a coating to prevent reactions.
Tin containers have the ability to preserve the flavor, aroma, and freshness of matcha. They can be designed and colored according to the branding. People would prefer to buy matcha in tin containers compared to disposable packaging.
Zip Lock Bags
Zip-lock bags would be the most affordable option. They are easily available, which means you don’t have to look for a cheap seller in another country.
People can use the matcha from the package and reseal it without any hassle. After consumption, they can throw it away. It can ensure optimal protection against moisture and air if packed properly.
Keep in mind that zip-lock packaging does not provide protection from UV rays. So, if the match is exposed to light, the packaging won’t be able to save it.
Foil Pouches
Foil packaging for matcha is getting popular these days. It is another affordable and easy option for match packaging.
The packaging is usually available in silver color, but you can opt for other colors as well by paying extra charges. It is easy to use, carry, and transport.
The issue with foil packaging is that they are not as durable as tin containers.
Businesses can use foil packaging as the main packaging to ensure the freshness and taste of matcha. For branding, they can put the packaging inside a box.
Paper Pouches
Paper pouches are similar to zip-lock bags in terms of the seal. They are made of paper, which prevents light from entering into the package. But the packaging should not have any opening to show the product inside as it can let the light go inside.
They are easy to open and reseal. For businesses, they are affordable and easily available.
For matcha packaging, make sure the paper pouches have a plastic coating inside. Otherwise, the packaging won’t be able to block moisture. The flavor and freshness of matcha will be affected, and it won’t have a long shelf life.
Branding on paper pouches is also easy. You can make attractive packages in the desired color, design, and pattern.
Glass Jars
Glass jars would be the most desirable packaging for customers. People usually buy separate glass jar containers to keep matcha.
But glass jars are expensive and heavy. Secondly, they are fragile.
If you want to go with glass jars, it is better to select dark jars to prevent UV rays. It will ensure a long life and persistent flavor. Secondly, the jar should be airtight to prevent air and moisture.
Comparison of matcha packaging
Feature | Tin Containers | Zip Lock Bags | Foil Pouches | Paper Pouches | Glass Jars |
---|---|---|---|---|---|
Cost | High | Low | Low | Low | High |
Freshness Protection | Excellent (airtight) | Good (if sealed properly) | Good | Moderate (if sealed properly) | Excellent (airtight) |
UV Protection | Good (dark or coated tin) | None | None | Good (if no window opening) | Good (dark glass preferred) |
Moisture Protection | Excellent (airtight) | Good | Good | Moderate (if sealed properly) | Excellent (airtight) |
Durability | High (long-lasting, reusable) | Low (single-use) | Moderate | Moderate | Low (fragile) |
Ease of Branding | High (customizable design) | Low | Moderate | High (customizable design) | High (customizable design) |
Weight | Light | Light | Light | Light | Heavy |
Reusability | High | Low | Low | Low | High |
Eco-Friendliness | High (recyclable, reusable) | Medium (recyclable but low recycling rate) | Medium (recyclable) | Low (paper with plastic lining) | High (recyclable) |
Eco-Friendly Matcha Packaging
Eco-friendly matcha packaging is consumers’ first choice in many countries.
The best eco-friendly packaging would be a tin container or glass jar. Tin is recyclable, and it can be recycled again and again. Plus, people can also reuse tin packaging. The same is the case with glass jar containers. However, glass jars are heavier and easy to frangible. This is the reason why you always see matcha tin containers in the market but fewer glass jars.
Zip lock bags are recyclable, but they have to go through the right process. They can be recycled, but recycling is much less compared to aluminum and glass.
You might think that paper bags are also recyclable. But in matcha packaging, paper bags have an inner lining to prevent moisture. That’s why they usually end up in landfills.
Get the Perfect Tin Matcha Packaging from Flytin Bottle
Flytin Bottle offers tin matcha packaging of different sizes and designs. We can make any kind of tin matcha packaging you need along with printing and branding.
We are experienced tin and bottle makers that offer the best door-to-door service at minimal prices. We are a one-stop solution with over two decades of experience. We have low MOQ requirements to support small businesses.
For quotes and more details, feel free to contact us.